Drankenshop Broekmans participates in the Mollie Webshop Awards Belgium 2026 - 2027 (Food & Drink category)

Drankenshop Broekmans participates in the Mollie Webshop Awards Belgium 2026 - 2027 (Food & Drink category)

Vote ends over:

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Great news! This year, we are proud to participate in the Mollie Webshop Awards Belgium 2026 - 2027 in the Food & Beverage category. We are doing so this year for the very first time since the existence of our webshop!

This prestigious election - also known as Retailer of the Year Belgium - is the reference in Belgium when it comes to the assessment of webshops and retail chains by consumers themselves.

The voting started on 21 May, and your vote can really make a difference.

You can vote in Dutch or in French.

What are the Mollie Webshop Awards Belgium?

The Mollie Webshop Awards Belgium are part of the broader Retailer of the Year Belgium election. This is a large-scale consumer competition in which thousands of Belgians judge their favourite webshops.

What makes these awards so strong? They are entirely based on real customer reviews.

Consumers judge webshops on, among other things:

  • User-friendliness
  • Assortment
  • Service & reliability
  • Price-quality
  • Delivery experience

Every year, tens of thousands of votes are cast - in the last edition, more than 145,000 consumers voted for their favourite retailers and online shops!

How will the election take place in 2026?

The election will take place in several stages:

  • Voting period: 21 May - 13 August 2026
  • Announcement of nominees: 27 August 2026
  • Announcement of category winners: 1 October 2026
  • Overall awards: November 2026

During the voting period, everyone can rate their favourite webshop. The more positive votes, the greater the chance of a nomination and eventual win.

Who won last year in the Food & Drink category?

To give you an idea of the level:

  • Winner Webshop Awards (Food & Drink) 2025-2026: Foodbag
  • Winner Best Retail Chain (Food & Drink) 2025-2026: Bon'Ap

In addition, the overall webshop title went to Zooplus and Colruyt was awarded Retailer of the Year.

This immediately shows how strong and competitive these awards are within the Belgian e-commerce world. These are big names we are up against, so we really need your support to stand a chance as a small independent from Limburg to win a place among all those big national players.

Why these awards are important (for you and for us)

The Mollie Webshop Awards are more than just a trophy.

For us, they mean:

  • Direct feedback from our customers
  • Recognition for our service and quality
  • Extra motivation to keep improving

For you as a customer, it means:

  • Transparency
  • Reliable reviews
  • A vote in which shop makes the difference
  • A chance to win great gift vouchers

From the competition rules, we as a webshop are not allowed to give any incentive to participate in the voting. But through the organisation, you do have a chance to win numerous gift vouchers if you cast your vote!

The whole concept was born from the desire of consumers to share their opinions about (web) shops.

Help us win

We are participating in the Food & Drinks category - and we could really use your help there.

Have you had a good experience with our web shop? Are you satisfied with our service, products or delivery? Then we would be delighted if you cast your vote as soon as the voting period starts on 21 May. You can vote in Dutch or French and you will have the chance to win great gift vouchers.

Together, we might just become the next winner.

On to the title "Best Webshop Food & Drink 2026 - 2027"

The bar is high, but we strongly believe in our approach:

  • Quality products
  • Strong service
  • Passion for taste

With your support, we certainly stand a chance of winning a place among the best webshops in Belgium, and we dare to confidently take on this "David vs. Goliath" battle.


Maarten Cuypers
Maarten Cuypers

Marketing • IT • Klantenservice

I've known Broekmans since I graduated in 2006 and thanks to Jan I've come to know the passion for spirits.  I dedicate myself every day to the webshop, customer service and all the IT involved.  In my spare time, besides whiskey, I can also really enjoy rum, but just as much as a gin tonic or a simple bellini.  In the words of Martien Meiland, if there's no alcohol in it, don't call me!

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